Really feel-good movies for all! After many years of being the ruler of vacation films, Hallmark Channel discovered itself competing for Christmas viewership by the hands of GAC Media.
When former CEO of Crown Media Household Networks (Hallmark Channel’s mum or dad firm) Invoice Abbott acquired GAC, initially Nice American Nation, in June 2021, the panorama of cheerful seasonal movies modified.
Actually, Hallmark has now discovered itself battling to see which of its stars will push the model ahead and which of them will soar ship for GAC Media — which has two channels, GAC Household and GAC Dwelling.
One month after GAC Media launched its two channels, the primary hit to the Hallmark roster got here within the type of Danica McKellar signing a multi-picture cope with the competitors.
“Danica is a world-class expertise who’s amongst TV’s most beloved and enduring stars,” Abbott stated in an October 2021 press launch. “Her mixture of creativity and keenness is second to none, and I’m thrilled to have her be part of GAC’s close-knit household.”
Whereas another Hallmark stars joined McKellar in GAC Media’s vacation lineup through the fall and winter of 2021, it wasn’t till early 2022 that Crown Media started making strikes of its personal.
Hallmark’s mum or dad firm introduced in February 2022 that it cemented a cope with Lacey Chabert, who’s the star of one in every of Hallmark Films & Mysteries franchises, signaling that they weren’t backing down from GAC’s battle over expertise.
“Lacey’s heat, expertise, relatability, and inventive sensibilities have endeared her to thousands and thousands of Hallmark viewers for greater than ten years, making her one in every of our most in-demand stars,” EVP of programming at Crown Media Household Networks, Lisa Hamilton Daly, stated in a press launch. “Along with shining on display screen, Lacey is a prolific behind-the-scenes artistic companion, growing and govt producing lots of our highest-quality, most-beloved tasks of all time.”
Hallmark Channel followers, nonetheless, didn’t see it coming when two months later, Candace Cameron Bure introduced that she was switching to GAC Media. The Aurora Teagarden Mysteries star had been in 18 of the mysteries films for the community and was dubbed the “Queen of Christmas” for her vacation work forward of her departure.
“I make them as a result of I really like them,” Cameron Bure completely informed Us Weekly in November 2021 forward of the discharge of her ultimate vacation movie for Hallmark. “And I do know that the viewers that watch them actually love them, they usually imply one thing to them.”
Scroll right down to see which of your favourite Hallmark Channel and GAC Media stars stand with their respective networks:
